Who mobile websites open, will immediately notice that the layout is very different from desktop pages. Mobile websites are primarily focused on the needs of the users. Horizontal scroll bar not found in mobile websites, as well as a blogroll. This clearly is the use as possible - all the other elements are subordinate to, and even the contents page. While in a conventional website masse texts can be retrieved, mobile sites focus on the essentials. In particular, smartphones are not suitable for long texts, since the size of the display is usually between three and four inches. Those interested in further information, usually used for his laptop or home PC.

Images should be placed at the top of this page. Most users of mobile devices do not appreciate it when they have to scroll through to media files. There are now high-end smartphones, the images may represent problems in high resolution - so you should offer a medium and a high resolution in order to be both user groups. Headlines and the company logo should also appear on the page, followed by the first line of text. All these elements must be visible without scrolling. The text should be legible, that they do not have to be enlarged. Many users tend to browse mobile websites horizontal, and some smartphones automatically adjust the text size. This function can be changed by a special parameter in the stylesheet. On Flash videos should generally be avoided, as these can not be displayed on some devices. In addition, automatically directing the user launching videos on the content of the page.

Place is with a mobile website, a precious commodity - who wants to build a successful site should use the available space as possible. This is especially true for navigation, which is heavily slimmed down compared to a desktop page. All menu items that are not crucial for the operation of the site are removed. One should keep in mind that many smartphone users use their device with one hand. This means that the page has to be perfect to operate even if the user has only his thumb available. Important information should be placed where the thumb can reach it easily, for example, in the corners of the display. The size of the buttons should be such that they can be clicked on with the thumbs. Buttons are too large hinder the operation of the site, since so inadvertently surrounding elements are clicked.